Your business audience can be anyone from anywhere, in as much as you have a solution you want to profer. Be a solution provider and your audience will find you. But you must learn how to identify them.

Instagram is a home for many business owners. For you to grow like some great people in your niche, you need to know the right people to follow. Don't just follow people to increase number of followers but follow to learn and grow.

You'd be living in the past if you do not align with the changes in the business world. As years roll by, so do marketing trends. Get familiar with them and key in. You must not be left out.