Here’s How Blogs Rack Up The Revenue Here’s How Blogs Rack Up The Revenue
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blogging for business

Tag: blogging for business

Here’s How Blogs Rack Up The Revenue

Blogs make money. It may sound fallacious because you might be wondering how. Even bloggers wonder: how do blogs make money?

I can imagine what is going on in their mind as they try to catch up with the millennials who always know what is happening in the social media world. Haltingly, I then proceed to explain the simple but tasking steps to sharing useful content and garnering the attention of what would become your community.

Long before there were social media, there was the blogging world.

How do blogs make money?

The story of the beginning…

I was part of an exclusive group called the bloggers of blogville, literally meaning the blog village.

We blogged about the daily happenings of our life on blogville, from the absent boss to the annoying work colleague to the next cute guy we were crushing on. Exceptional bloggers got found out and deleted their blogs (for those who blog anonymously) there were those who were good at being anonymous, we never discovered who they were. Some left blogville and became digital executives for major companies. Some started their businesses from blogville. Most people moved to the next level in media and many faced their banking jobs. ‘Adulting’ is responsibility.

Making money via your blog is hard work

If you want to make money via your blog, you start taking your brand seriously from the beginning. Get an ad kit. Write engaging content and communicate with your audience. Be kind and thoughtful and think of what you can do for them daily that would make their life easy. When you do this, you start endearing your audience to you. When they are endeared to you, trusting you and buying from you is the next step.

How do blogs make money?

How do blogs make money: 5 steps to making money from your blog

I know you want to make money via your blog. Or you have started a blog already and you’re not sure what happens next. You want to know how to monetize it and start cashing checks.

First off, I would advise you to start a business blog. It is not a get rich scheme but you can use the monies you raise via your blog to support your family.

Some of the ways you can make money via blogs are by:

  1. Advertising

CPC- Cost per click:

Cost per click is also known as pay per click and you get paid when ads placed in your sidebar or on banners are clicked on by visitors to your site.

PPC – Pay per click:

Same as above

CPM – Cost per 1000 impressions

This is when you are paid a fixed amount for 1000 impressions that indicate 1000 people viewed the ad. All you need do is place the banner on your site and Google selects suitable ads for your web content. AdSense does this. Chitika, Infolinks and Media.net also advertise on blogs.

  1. Private ads

If you generate enough daily traffic, advertisers will approach you and ask to place ads on your site. Pitch advertisers using your web traffic or interactive users. Set your own ad rates. Use links, banners or buttons. Write sponsored posts or objective reviews on brand services or products.

You can also add underwritten post or series where you write on any topic but your advertiser pays a ‘Brought to you by XYZ Company’ at the end of the post. You can also charge a one-time fee for a link within a post.  Or put up a banner ad and charge the brand a fee for the duration of a month. You can also sell sponsorship space in your email letters.

  1. Affiliate links

You can put affiliate links in your content or in your advert space. For example, many people do affiliate with Payoneer and refer to a friend. It is an ad.

Affiliate marketing is you selling a product for a brand with the promise of a commission on every sale you make. You receive a unique link from the seller that tracks your sales. You put the affiliate link on your site and viola you can make money while sleeping.

  1. Sell digital products

In addition, you can sell digital products such as eBooks, online courses or workshops, images, videos or music people can use on YouTube for a fee or software like apps plugins and themes that can be used to design unique websites.

Whichever product you choose, make it relevant and useful for your readers. Don’t develop a product until you have listened to your readers and you know what they need. Then you create a product they need or find a product that aligns with the needs of your readers.

  1. Content marketing tool

Choose to sell physical products on your blog to make money or digital products, it’s all the same. It is a way to serve your audience and make money too. In this case, you are using your blog as a content marketing tool.

You can sell books or real products. Decide to start a dedicated blog for converting loyal customers. You can resell used smartphones. You can write about DIY (Do-It-Yourself) refurbishing. It helps you build your brand and gain recognition.

  1. Sell memberships

You can sell membership to your website at $10 monthly and $100 yearly for access to job opportunities. A start-up business blog may sell membership to forums where you can get access to business advice. The exclusive membership access must be more valuable than the access first time visitors get to visit your blog. Develop something of value worth the price that can’t be found for free.

  1. Build authority in a niche

Writing daily on useful content that develops you and others can lead to money-making opportunities. Once people start reading your content, you can be approached by people to co-author a book or be interviewed on a blog or webinar. You can also be contracted to train employees of reputable companies. Many bloggers don’t see income for many months, some for years.

 

How do blogs make money?

TIPS ON HOW TO USE YOUR BLOG TO BUILD YOUR AUTHORITY

1. Create quality content:

Put your readers first.

If no one is reading your blog, you are not going to make any money. From clicking on ads to buying products, you need readers, and people who fall in love with your blog enough to become a brand evangelist.

2. Don’t spend all your time on the blog

Making a successful blog is about building relationships. This includes relationships with sponsors, affiliates, and other bloggers who direct traffic to your blog. Spend time on forums and other blogs to build this relationship and in turn, build your blog.

3. Experiment

Your niche will determine what works for you. Experiment a lot. Try out new things. Don’t use all the money-making strategies at once. Study the industry and go with your gut feeling. “Keeping Up with the Kardashians” a reality TV show was something no one had ever done before. You can very well be the one to start some things. You can mix up your blog and YouTube and start something new.

How blogs make money?

By using the strategies above, and being creative.

Also read: What’s A Blogging Strategy And Why Do You Need One?

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Set Up Your New Lifestyle Business In 10 Simple Steps

If you’re lucky, you didn’t need to endure hours of traffic; slave away at a job you hated, or settle for a pittance of a salary for years; before suddenly realizing you weren’t cut out for that life. Some lucky people know from the get-go that they will never be happy servicing the dreams of another as an employee. So they go on to set up a lifestyle business of their own. 

But whether you’re currently enduring a job that you hate; or already working on owning something for yourself, you will need to know what type of lifestyle business it is; and how to start a lifestyle business. But first, what is a lifestyle business?

A lifestyle business is one where you run your business without any sacrifices to your life. That way, you live the exact life you have always dreamed of. Lifestyle businesses are not built mainly to make a profit. But you set up a lifestyle business first for your personal and lifestyle reasons. The profit is just a bonus. If you’re lucky, it’s a huge bonus.

The easiest examples of a lifestyle business are blogging, writing novels, consultancy, and online stores. Add to the list photography, social media content creation, and youtube vlogging. All of these are lifestyle businesses that you can run even as an employee. How to set up your lifestyle business? 

How To Set Up A Lifestyle Business In 10 Simple Steps

how to set up a lifestyle business

blogger on his phone | Shutterstock

  1. Define your goals
  2. Identify your passion and interest areas.
  3. Find a problem
  4. Create solutions to that problem
  5. Package your solutions into a business
  6. Set it up
  7. Build a potential customer/client list
  8. Just do it!
  9. Stay connected to your market
  10. Trust your intuition and never stop learning

Now, let’s break them down.

Define your goals

The first step is knowing what you want. You are sure you want to start a business, but what are the fine points? What do you hope to accomplish? Make a list of the personal things you want to see happening in your life as a result of this business..

Be sure to consider how much freedom you want while doing this; and how much money you need to be making to support your lifestyle.

Identify your passion and interest

how to set up a lifestyle business

Lady working on computer | Getty Images

A lifestyle business should be built around something that you love and enjoy doing. This is why you have to be clear on what you’re passionate about and the things you enjoy doing. Let them be the building blocks on which your lifestyle business will stand.

Several businesses have failed because their owners lost interest and gave up on them halfway through. Your lifestyle business has a higher chance of succeeding if you’re passionate about it.

In Setting Up A Business, You Must Find A Problem.

For a business to make money, it has to solve at least one problem. You will need to identify problems that your passion and interests can solve. That’s how to be sure you will get any customers. People will come if they know you have something they need.

Create solutions to that problem

You have to spend time creatively coming up with solutions to that problem above. Do it in such a way that it becomes a money-spinner. Ask yourself: would people pay for it? What lifestyle businesses are your competitors? What are people paying them for? Studying them will help you see what solutions people will pay for.

Package your solutions into a business

couple work partners

Joint business partners | Pinterest

The solutions you have found to the problems you identified are your lifestyle business. Package them accordingly. This means you need to create a concept around these two. This concept is your lifestyle business. 

You may love children, for instance. That’s your passion. There are hundreds of parents who work long hours and need someone to keep an eye on their kids. That’s a problem for them. You have time on your hands, love for kids and a fairly big home. That’s your solution. Your business concept would be to offer creche or daycare services to these parents. Package the how into a solid business idea your potential customers cannot refuse.

Go On And Set Up Your Lifestyle Company

You can now decide clearly what lifestyle business you will set up. Be sure that your business will be automated somehow. There has to be a way to infuse technology in your business idea. For your creche, think about adding cameras so that parents can view their kids in real-time and be sure that they’re fine. Technology will make things easier for you down the line.

Build a potential customer/client list

how to set up a lifestyle business

hand typing on laptop keyboard | Shutterstock

You have to know what kind of clients you want to attract upfront. Where can you find them? Who are they? What do they do? Will they be able to afford your solutions? Chances are they are your friends and family. That’s always a great place to start because you have most likely given them your services for free at some point. Also look into your networks, at work at school, at church, etc. Make that list.

Just Do It.

This will be the one that needs the most work when you are starting your lifestyle business. Get the tools you need to get set up. If you are planning on writing or becoming a professional blogger, you have to get the basics down of setting up a blog. This includes learning about and obtaining, the tools that you need. 

Stay connected to your clients/market

how to set up a lifestyle business

Young mom working from home| Shutterstock

This applies to your clients or your market. Through staying connected with them via social media and email; you will be able to keep yourself updated on the products and services that they want to buy; and the problems that they will be having that you might have a solution for.

Trust your intuition

This is also very important. Of course, learning should be a continuous process. Attend training and seminars related to the business you chose to go into. Keep yourself up to speed with the latest developments related to your chosen field of interest.

The real beauty of a lifestyle business is being paid to do work that you enjoy so much you won’t even call it “work”, and living the good life! Get started with your lifestyle business today and live life to the fullest!

Resource: Cleverism.com

Also read: 5 On-Demand Business Ideas For Couples To Start Together

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